The moderating role of trust between e-satisfaction and e-loyalty
碩士 === 南台科技大學 === 企業管理系 === 98 === The relationship among e-retailing attributes, e-satisfaction and e-loyalty used to be much concerned in many previous researches and had practical contributions in marketing management. This study also aims to examine the relationship among e-retailing attributes,...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/92358272032032300221 |