The impact of established shopping convience and service quality of 7-ELEVEN proprietos on customer loyalty
碩士 === 樹德科技大學 === 經營管理研究所 === 98 === This study investigated the impact of perceived shopping convenience and service quality on loyalty of 7-eleven customers in Kaohsiung City and Kaohsiung County. The data in the present study was collected from 314 questionnaires returned and analyzed with regres...
Main Authors: | Yun-Ching Chen, 陳雲靖 |
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Other Authors: | 楊一峰 |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/67542039731207122053 |
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