The Study of Brand Image and Packaging Design Influences on Consumer in Purchasing Beverage Products
碩士 === 世新大學 === 企業管理研究所(含碩專班) === 98 === In the wide variety Beverage market where the market is very competitive, how to survive in the midst of the Red Sea and attracting customer interests in order to increase Sales Revenue becomes the very important task for this beverage manufacture. The most...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/03634773155250201473 |