An Exploratory Study on the Business Model and Strategy of Mobile Game Industries
碩士 === 實踐大學 === 資訊科技與管理學系碩士班 === 98 === In 2007, Apple Company launched the smart phone iPhone and established a new business model of selling mobile games by promoting mobile software application store, so mobile games industries have created tremendous changes. Many companies such as Google launch...
Main Authors: | Chein Wei Lu, 呂建緯 |
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Other Authors: | 陳貞夙 |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/76564899669930966757 |
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