The Investigation on the Problems Facing Hsilo Agricultural Product Market

• Main Authors: Yuan-Hong Cheng, 程源宏
• Other Authors: 黃信豪
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/487pyh

碩士 === 國立虎尾科技大學 === 工業工程與管理研究所 === 98 === The fruit and vegetable market has become a major place for the farmers, wholesalers, consumers, and distributors to trade agricultural products. Therefore, the way the market is managed will influence its performance and the benefits of farmers and consumers. The fruit and vegetable wholesale market in production area is different from general agricultural products marketing company or fruit and vegetable market in operation management. It still uses traditional way of transaction and is lack of formalization and computerization, therefore, it has a lot of managerial problems. The largest fruit and vegetable wholesale market in Taiwan is the Hsilo agricultural product market. This study chooses Hsilo agricultural product market as the research object. The purpose of this study is to investigate the problems facing Hsilo agricultural product market. The problems facing the Hsilo agricultural product market are pointed out and some suggestions are made in this study.