The Competitive Dynamics Analysis of Taiwan Credit Card Market
碩士 === 國立臺灣科技大學 === 管理學院MBA === 98 === This study examines the dynamic competitive strategy of Taiwan credit card issuers under different circumstances of market commonality and resource similarity which exist after July 2009. Banking consolidation in Taiwan has direct impact on the taiwan credit ca...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/26611022501077603055 |