Factors affecting Mainland tourists’ choice of to travel destinations and shopping preferences : An AHP approach
碩士 === 國立臺灣科技大學 === 工業管理系 === 98 === This study applies the analytic hierarchy process (AHP) to study two topics on mainland China tourists' travel behavior. The first topic investigates facotrs affecting mainland tourists' choice of travel destinations. The second one attempts to...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/00793688005161074424 |