An Empirical Research of Customer centric, Relationship quality, Loyalty and Switching cost
碩士 === 國立臺灣海洋大學 === 航運管理學系 === 98 === In order to analyze the relationship of customer centric, customer satisfaction, trust, commitment, switching cost and customer loyalty. The sample of this research from the big financial institution in the domestic is to analyze perceptions and differences in c...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/17817333657317654227 |