An Empirical Research of the Relationships between Customer Centricity, Switching Cost and Customer Loyalty: A Case Study on the International Express
碩士 === 國立臺灣海洋大學 === 航運管理學系 === 98 === In recent decades, international transportation industry in Taiwan is taking a direction to new business environment, i.e. more competitive but less growth due to the challenge of manufacturing relocation/migration to lower cost countries/areas triggered by the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35536296904097796023 |