The analysis of growth strategy in Fine chemicals trading company

碩士 === 國立中山大學 === 高階經營碩士班 === 98 === The effective way to a Taiwanese company for survival is base on “growth strategy analysis。 Base on analyze the outside environment and inside human recourses and capability of execution of a company 。We think, for each company , how to analyze and execute are ve...

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Bibliographic Details
Main Authors: Chao-Lung Lo, 羅兆龍
Other Authors: pei-hou Huang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/74366457760174778901
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Summary:碩士 === 國立中山大學 === 高階經營碩士班 === 98 === The effective way to a Taiwanese company for survival is base on “growth strategy analysis。 Base on analyze the outside environment and inside human recourses and capability of execution of a company 。We think, for each company , how to analyze and execute are very important subjects to them。 The researches were concentrated in strategy and efficacy on running a company。 Good strategy result in good profits in company。 Different environment in different stage for different company in same strategy will not outcome the same results (profits)。The basic resources are quality of manpower,inside resources, outside resources, ability for execution, core competences, flexible process of integration。 Beside the ability of execution and core competence, a preferable strategy is also key factor in growth, Right strategy and effective execution can achieve a target of growth to maintain a successful sustain growth in fine chemical industries for a trading company. As the demand of customers from this globalization and the life cycle is getting shorter. The profits and advantages are harder to sustain。 We could emphasis core business competence and reducing the risk in our business by cooperate with suppliers and down stream users to maximum profit by long term relationship. For pursuing profit, we need to reducing cost and has our own competitive resources and capability. In order to create profits and growth, we need to maintain our sustainable advantages. IT capability is a good ability manage the vertical integration of supply chain and coalition in business.