A Study on the Product Characteristics, Consumer Characteristics and Situation Affect the Channels Selection and Purchasing Decision in Organic Agricultural Products
碩士 === 國立屏東科技大學 === 農企業管理系所 === 98 === This purpose of this study is understanding the consumer in the physical Channels and virtual path, pathway for the development of organic agricultural products industry overview, In accordance with the research motivation and objectives, questionnaire was desi...
Main Authors: | Jung-hsuan Liao, 廖容萱 |
---|---|
Other Authors: | Dr. Lin, Feng-Jui |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/34303874113857936834 |
Similar Items
-
The Influence of Product Involvement, Consumer Characteristics and Situation on Perceived Risk on Internet Purchase
by: Hsiu-Jung Chan, et al.
Published: (2001) -
Assessing Consumer''s Perception and Trust on the Impact of Purchase Intention of Organic Agricultural Products
by: Bo-Syu Liao, et al.
Published: (2009) -
The Effect of Perceived Risk and Benefit of Consumers on the Intention to Purchase Agricultural Products Online
by: Tseng, Yu-Hsuan, et al.
Published: (2009) -
The Effect of Perceived Risk and Benefit of Consumers on the Intention to Purchase Agricultural Products Online
by: Tseng, Yu-Hsuan, et al. -
The Influences of Product Characteristic, Website Characteristic and Consumer Characteristic on Purchase Intention
by: Chien-YuanSu, et al.
Published: (2010)