| Summary: | 碩士 === 南華大學 === 旅遊事業管理學系碩士班 === 98 === This research mainly by the questionnaire survey, understood that the different market tribal grouping tribal group to lodging of environment choice the agricultural traveling, provides the agricultural leisure campus people to sleep the plan investment and the market management reference. Sends out questionnaire survey 400 in January, 2009 to MayAnd stops thorough and the resident interview and the field investigation in January, 2009 to April, 2010 Are together and the participation agricultural production place activity after more than one year with the resident, will investigate the achievement analysis to discover:
First, travels the motive questionnaire by the tourist to know that tourist''s biggest traveling motive is (1) the affable pressure (2) can initiate other interests (3) the landscape attraction.
Second, by the IPA law knew that the tourist lodging satisfies is (2) serves (3) landscape construction take (1) environment as its main heavy visual degree, three fall on quadrant A, indicated that prepares for construction the people to sleep the development strategy, the landscape construction is worth planning the reference.
Third, sleeps the lodging choice questionnaire by the tourist people to know that the tourist is and the type sleeps the lodging choice take (1) small log cabin (2) Europeanism type (3) as its main people, indicated that prepares for construction the people to sleep the development strategy, the small log cabin is worth planning the reference.
Fourth, by the resident interview and field investigation knowing, the campus resident has the wish to participate in the leisure agriculture people sleeping the investment, but because of lacks the education and training to wait and see.
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