A study of Salon Manager Capability Index

• Main Authors: LAI KUN CHENG, 賴崑正
• Other Authors: 陳世良
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/05364767068789354733

碩士 === 國立彰化師範大學 === 企業管理學系國際企業經營管理 === 98 === Domestic hair Businesses in the fast-changing, operators face fierce competition, service quality improvement of the conditions, Sharon also need to actively cultivate the relevant professional shop managers to face the fierce business environment, and on the role of business shop, development of performance and responsibility to innovate. Salon manager is to give the scene shop of the company's managers that whenever personnel management, personnel training, material control, marketing, sanitation, equipment maintenance, public relations and propaganda, to improve service quality and create profits, and increase customer satisfaction degree. 　　The main purpose of this study is to understand the salon manager job content and responsibilities, tasks, and professional knowledge, know-site manager working conditions in the hair salon, hair salon manager should have discussed the duties and tasks, and using questionnaires to collect data, analytical methods are using principal component analysis, and design-two different questionnaires. The results, executives at the hair salon among the nine dimensions of the questionnaire, the public relations project was classified as first priority, followed by education and training, the third for the marketing management. In the professional part of the "professional knowledge" as the ability of primary index manager, followed by "situational performance."