A study of multi-generational innovation diffusion model
碩士 === 國立成功大學 === 工業與資訊管理學系碩博士班 === 98 === Owing to the innovative technology and shortening product life cycle, an accurate market forecast is necessary for it can lower the investment risks and help to make the sales policies. Bass’s diffusion model, one of the first issued diffusion models, is...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10727387617801781790 |