The Empirical Study of Antecede Factors on Consumer Purchase Intentions for Digital Life Information and Communication Technology (ICT) Products
碩士 === 國立中興大學 === 行銷學系所 === 98 === Purchase intention related concepts in the digital life information and communication technology_(ICT) industry has received little attention. Thus, understanding the purchase intention of the ICT customers in this sector may be worthwhile. Little attention has b...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/05903147467558091758 |