Representing Female Image during the Period of Japanese Occupation: An Analysis of “Taiwan Jih Jih Shin Pao”s Advertisements
碩士 === 國立政治大學 === 廣告研究所 === 98 === Adopting pictorial semiotics, the present study analyzes female images of advertisements of Taiwan Jih Jih Shin Pao (1898-1944), the largest newspaper in colonial Taiwan. The research aims at discovering the textual and graphic strategies employed by advertisers...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/83736324982513273107 |