Analysis of the business strategies and advantages of PLM supplier- Case study of MT Co.

碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 98 === The case study provides an analysis of the business strategies and advantages of MT Co., a Product Lifecycle Management (PLM) software company. This study reviews the importance of PLM market that major software vendors would enter the market via acq...

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Bibliographic Details
Main Authors: Liao, Kristy, 廖昱惠
Other Authors: Wu, Jack
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/21799952072038387392
Description
Summary:碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 98 === The case study provides an analysis of the business strategies and advantages of MT Co., a Product Lifecycle Management (PLM) software company. This study reviews the importance of PLM market that major software vendors would enter the market via acquisitions, PLM introduction, what can PLM benefit companies, the roles of PLM vendor, and the study of MT Co. which is one of the major PLM companies.