A Study of Social Networking Members’ Use Motivation, Confidence, Participation and Loyalty ─ A Case Study of Facebook

碩士 === 銘傳大學 === 傳播管理研究所碩士班 === 98 === The development of the Internet technology has improved the usability of Web contents. In recent years, the usage of virtual community sites is significantly increased. Members exchange information, socialize with friends and play online games. Use of the Int...

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Bibliographic Details
Main Authors: Po-Chun Wang, 王柏鈞
Other Authors: 作者未提供
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/83770907014911404833

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