Modeling the Community Trust Toward Sports Lottery Virtual Community ─ the Moderating Effects of Community Involvement
碩士 === 嶺東科技大學 === 觀光與休閒管理研究所 === 98 === The purpose of this study was to figure out the relationship among sports lottery virtual community members』 information communication, community trust, and information exchange. The study utilized website questionary. 256 valid questionnaires were collected f...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/83454810071383856623 |