A Study of Factors Affecting Consumers’ Choice of Fitness Equipment Using ANP Model
碩士 === 開南大學 === 企業與創業管理學系 === 98 === Due to the implementation of the two-day weekend policy and increasing prevalence of sport and leisure activities, the fitness equipment industry has become a very important industry in recent years. This study attempted to investigate factors affecting consumers...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/56697134952997424184 |