Combination of theory of planned behavior and motivation: An exploratory study of potential beach-based resort travelers in Vietnam
碩士 === 義守大學 === 管理學院碩士班 === 98 === Decision-making process of travel destination’s choice is very complex. Understanding why people travel and what factors influence tourists’ travel intentions has been paid much attention from tourism scholars. This study attempted to examine the predictive power o...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/38788183021019651563 |