Performance implication of strategic alignment among marketing strategy, manufacturing strategy and strategic orientation.
碩士 === 義守大學 === 管理學院碩士班 === 98 === As world being tied more closer, so is the business competition become more aggressive. Being an independent intellectual inquiry, marketing has evolved for decades, it is of vital importance for any company to do without. Though marketing and manufacturing are org...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/28672760527504565600 |