The Influence of Some Fast Food Industry Marketing Strategies and the Social Responsibility on the Elementary School Students’ Consumer Behavior
碩士 === 玄奘大學 === 公共事務管理學系碩士在職專班 === 98 === This study aims to understand the present status of the Hsinchu county elementary school students’consumer behavior on fast-food, and from the viewpoint on the corporate social responsibility, to discuss the influence on school children’s consumer behavior t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99885728850717781849 |