The Study of Competitive Strategy on Semi-conductor Single Wafer Processor Equipment Manufactures-A Case Study of L Company

• Main Authors: WANG, SHAO-HUA, 王少華
• Other Authors: 林衛理
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/34905125864938027998

碩士 === 輔仁大學 === 科技管理學程碩士在職專班 === 98 === Semiconductor technology and industry have been introduced to Taiwan since the 1970s and become Taiwan's first industry that has over trillion output value after 40 years development. The supply chain of semiconductor industry includes design, manufacturing, packaging, testing, equipment, components and materials. In 2008, the output value of Taiwan's semiconductor industry is about NTD 1.3 trillion, but the output value of semiconductor equipment and components is only NTD 12.8 billion. According to the estimation of International Semiconductor Equipment and Materials Association, the market size of Taiwan semiconductor equipment is approximately NTD1,612 billion in 2008 and the Taiwan semiconductor equipment self-sufficiency rate is around 7 ~ 8%. Thus, it reveals that Taiwan is relatively week in the semiconductor equipment industry. In this research, the competitive strategy of semiconductor single-wafer wet etching process equipment industry is studied and discussed by case study method. A successful case of the industry-leading companies is studied to discover its key success factor and the competition strategy through the analysis of the overall industry external environment and company internal strengths and weaknesses. Besides, the theoretical strategy in literature discussion and the industrial analysis is used to examine the competitive strategy of actual case company. In this research, conclusions and specific recommendations are proposed according to research findings in order to provide a reference for Taiwan's manufacturers of related industries and enterprises that plan to enter the equipment industry in the future.