Consumption Context of Cultural Economy－ The Study on Cultural Industries Innovation Strategies

• Main Authors: Ke-Hsiung Chang, 張克雄
• Other Authors: Cheng-Ping Yu
• Format: Others
• Language: zh-TW
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/84612416183703243868

碩士 === 輔仁大學 === 織品服裝學系 === 98 === We can experience the different cultures of a variety of styles but are equally attractive refined products with the global deployment of a large multinational. Apart from the professional products industry design capability, we understand tacitly the slight element of the cultural content of the deep and the depth .It all triggered by consumption of energy, but also bring considerable benefits for the enterprise. The discussion on cultural industries, control a number of works from different angles, the analysis of cultural industries whether from an aesthetic style, creativity, knowledge, experience, post-materialism, hedonism etc. All kinds of interpretation and description are valid, and these theories or points of view of common logic, that is, describe the patterns of consumption social. But there are also some bizarre phenomenon exists in cultural industries, that is, products or services follow the aesthetic style in accordance with the logic of the development might have a chance to succeed because it conforms to the modern consumer demand. But there are two hidden truth must be noted: In accordance with these the principle of creating products does not guarantee success, in addition, the violation of these logical products does not necessarily fail. Therefore, this study attempts to the consumer awareness as a starting point, to the actual products as a tool, to the aesthetic style as the drive, to provide different analysis of perspectives, and one by one to view the cultural and industrial cooperation of operation with the perfect combination of hard to glimpse known appearance and connotation.