An Impact of Consumer’s Health Styles on Commercial Medical Expense Insurance Purchase Motivation
碩士 === 逢甲大學 === 風險管理與保險研究所 === 98 === This research is focus on the factor and motivation about consumer purchase medical expense. In the past’s literature, Insurance’s Purchase motivation mentioned separately. This research use survey, the research targets are consumers, over 20 years old and purch...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/94531568600276302490 |