Resource-Based Theory for Explorating the Competitiveness of College

• Main Authors: Shiau Gou-Yo, 蕭國佑
• Other Authors: Ching-Chih Tseng
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/28362749597769503825

碩士 === 大葉大學 === 事業經營研究所碩士在職專班 === 98 === Owing to the changes of educational environment, the competition of universities and colleges is facing with challenge. Therefore, this study, on resource basic theory, aims to explore how the universities and colleges in Taiwan can use their limited resources to promote their competition to environment factories. The universities and colleges must actively adjust their inner limited resources to face the challenge from outdoors factories, or they will meet the strict difficulty of operating and even the risk of bankrupt. The Educational Ministry is approaching to amend “private school laws” for the choice of closing down. Because of the changes of environment factories: the reduce of birthrate, the rapid increase of new universities and colleges, the entrance of WTO allowing abroad universities and colleges to set up in Taiwan, for the sake of eternal earning, they have to face the outdoors challenge, in the same time promote their own competition power. This study takes C.C. Technology College for example. For eternal exist, it has enforced on the following policies: 1. to improve the level of teachers and administers, 2. to promote the service of administration, 3. to offer better soft and hard equipments, 4.to raise teaching quality and encourage students actively to attend the world or national contests, 5.to promote school image, 6.rapidly to explore school visible to enterprises and let its own graduates be the favorite employees of enterprises; thus, be able to attract more persons enter C.C. Technology College and be its students.