| Summary: | 碩士 === 大葉大學 === 管理學院碩士在職專班 === 98 === The objective of this research is to establish primitive data of elementary school and find out the relation between the children’s importance and satisfaction of the service quality of elementary school about A Elementary School. The research is based on the service quality from Parasuraman, Zeithaml, and Berry and refers to SERVQUAL as its structure. The purpose of this research is to discover, with elementary school, A Elementary School being the case study, the relationship among children’s importance and satisfaction to the elementary school’s service quality.
The research adopted questionnaire investigating, with the children in the A Elementary School. There were 275 questionnaires issued for the visitors, 271 copies returned, 265 copies were effective, and the effective rate is about 97.78%. According to the difference between the children’s importance and satisfaction of the service quality of elementary school, will be provide reference.Through the true results from this research, for improving service quality for the X Elementary School.
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