PERSONALITY INFLUENCE IN ONLINE AUCTION

碩士 === 中原大學 === 國際貿易研究所 === 98 === Conformity behavior is common in the cyber world because we can see many fads occur in our daily life in terms of fashion and popularity. Many previous researches only focus on result instead of the cause, which in the key point we need to investigate on. There are...

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Bibliographic Details
Main Authors: Hsin-Sheng Chang, 張馨升
Other Authors: Yi-Fen Chen
Format: Others
Language:en_US
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/26007317362764544239