The Research of the Relationship among Corporate Image, Service Quality, Relationship Quality, and Customer Loyalty In Theme Park.

碩士 === 長榮大學 === 企業管理學系碩士班 === 99 === Theme parks is the leisure industry types of diversified services about provide recreation, entertainment, recreation and so on. When customers choose the theme park for leisure, corporate image is an important indicator. service quality is a competitive indi...

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Bibliographic Details
Main Authors: Chen, Chih Hsuan, 陳志軒
Other Authors: Lee, Meng Hsun
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/06884161106964625018