The Effects of Second-time Online Shopping Service Failure Recovery On Post-recovery Satisfaction
碩士 === 國立中正大學 === 行銷管理研究所 === 98 === Internet has become an important channel for online shopping. According to the MIC Industry survey with 344 samples, 96% of Taiwanese females with internet experience had online shopping experience, along with 93.6% of Taiwanese males. As online shopping become a...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86112509247208719641 |