Study of Electronic Word of Mouth Message Attributes- A Beauty Discussion Forum

Study of Electronic Word of Mouth Message Attributes- A Beauty Discussion Forum

碩士 === 德明財經科技大學 === 服務業經營管理研究所 === 97 === Online product forums enable consumers to post reviews of products and services or view the experiences of other consumers. The research paper will receive information and data from a beauty discussion forum, and it will conduct content analysis into the att...

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Bibliographic Details
Main Authors:	Yang,Ya-Han, 楊雅涵
Other Authors:	Huang,Yun-Kuei
Format:	Others
Language:	zh-TW
Published:	2009
Online Access:	http://ndltd.ncl.edu.tw/handle/06256192111344375648

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