The Comparative Analyses of Customer Purchasing Behavior of MOD Interactive TV System and Cable TV System

碩士 === 淡江大學 === 管理科學研究所企業經營碩士在職專班 === 97 === The Cable TV system industries have been running diligently for years in television mass media market, and they have an advantageous position in the market. Because technology of information and media is growing very fast now, it changes gradually people’...

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Bibliographic Details
Main Authors: Yu-Chou Lin, 林昱舟
Other Authors: Ting-Ko Chen
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/54310740322003645050

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