The Research for Consumer Characteristics and Life Styles Toward the Level of Store Marketing Mix Preference of Store–Computer Retailer of Taipei as Example
碩士 === 淡江大學 === 國際商學碩士在職專班 === 97 === The IT shopping square refers to a place located in Taipei city which has chain stores at least 5 in, over 36,000 sq ft or owned by a public listed/IPO company. This research uses the questionnaire survey procedure and takes the Elifemall, TK 3C, Guang_Hua_Digit...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/36369011506589957660 |