Study of the Relationships between Lifestyle、Brand Image and Consumer Behavior------Tainan area B.B.Q. store beer consumers as an example
碩士 === 南台科技大學 === 高階主管企管碩士班 === 97 === Today ‘s beer market has become increasingly universal, but they still face various clinical areas of life is not the same culture, the weather and the impact of consumption patterns. Degree angle from the cultural depth of beer consumers in the Tainan area of...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/26630041617298720371 |