Factors Influencing Customer Loyalty: A Study on Vietnam i-Cafe Service
碩士 === 樹德科技大學 === 資訊管理研究所 === 97 === Recent years have shown a growing interest in customer loyalty. The globalization of competition, saturation of markets, and development of information technology have enhanced customer awareness and created a situation where long-term success is no longer achiev...
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| Format: | Others |
| Language: | en_US |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06548260811366644798 |