Using ZMET technology to discuss the development and marketing strategies for derivative products for the Gold Ecological Park

碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 97 === Recently, following the rise on the popularity of museums, more and more museums are being built in Taiwan. However, government funding is unable to increase to meet the needs for the museums. This has caused the museums have to handle their own revenues and...

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Bibliographic Details
Main Authors: Mei-ying Wu, 吳美瑩
Other Authors: Ren-Jye Sheu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/39525513479236958790