| Summary: | 碩士 === 世新大學 === 企業管理研究所(含碩專班) === 97 === This research reviewed the literature and applied the secondary data to perform the cases study. The study concentrated on analyzing the motivations, objectives, processes, and the results after merger and acquisition. Since the factors impacting the outcome of merger and acquisitions are very complicated, and so far as we know that there is no single theory or model of merger and acquisition can be followed and proved to be useful. And, it is no guarantee that the strategy of merger and acquisition can be effective for obtaining the expected synergy or organizational goals of an international company. That is the main reason why the study adopts case study, a qualitative method, rather than quantitative analysis.
This study collected and reviewed the theories of merger and acquisition to analyze two representative cases of transnational corporations for Lenovo mergers IBM PC department and BenQ acquires Siemens Mobile Department, execute secondary data analysis to discover their merger and competitive strategies, critical impact factors, synergy and final results. From the viewpoint of organization adapts to evaluate the mamagement and integration model for enterprise merger and acquisition, address suggestion for the corporation reference which will execute global merger and acquisition, develop international brand and marketing.
The findings of the research indicate that the critical impact factors for international enterprise merger are fund, evaluation for transcational merger, intergration for enterprise culture, detail obligiation and right declaration in contract, and overall evaluation for merger risk. By making detail risk evaluation, the enterprise can reduce the risks accompanied by the mergering process, and they can obtain the expected synergy.
To address the critical impact factor of the research result for international corporation reference when execute merger and acquisition, analyze merger strategies and organization integration, to develop a merger model for international corportation, and reduce merger fail in order to reach the target for merger successfully.
|
|---|
