A Cast Study in the Micro-entrepreneurships and Business models by Taiwan’s Open Source Software Firm

• Main Authors: Tzu-wei Chuang, 莊子葳
• Other Authors: LIN Fen-Hui
• Format: Others
• Language: zh-TW
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/2w9vq2

碩士 === 國立中山大學 === 傳播管理研究所 === 97 === This paper, based on case study method of Taiwan’s OSS Firm - Potix Technology Co., Ltd., is conducted in one organization through literature reviewed, documentations collected and analysed, and the researchers’ observations and participation involved. The paper conceptually develops a model of micro-entrepreneurships with substantial literatures that support the six dimensions including entrepreneurs/teams, opportunities, resources, environment, process, and performance. This paper building on a framework of business models including product innovation, customer relationship, infrastructure management, financial aspects. As a result, the researchers provide the basis for further research upon the management and advancement of micro-entrepreneurships. The contribution of this study: 1.One organization through literature reviewed of micro-enterprise, open source, business models. 2.To use a real business case as an example to analyze the open-source software company that Micro-entrepreneurships issues involved. 3.Proposed "opportunities - value" of the bull’s-eye diagram concept. 4.One systematic organization of the case study for micro-entrepreneurship development course and characteristics of various stages, copyright type, business model.