The Study of Diversification with Resource-Based View Perspective-The Case Study of 7-11

碩士 === 國立中山大學 === 企業管理學系研究所 === 97 === With overview of the diversification theory, we could know the resource-based view theory played a very important role among enterprises’ diversification process. According to our observation, 7-11’s outstanding performance created by itself and its subsidiari...

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Bibliographic Details
Main Authors: Wei-Hsin Tsai, 蔡薇欣
Other Authors: Jr-Hung Tseng
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/dn2sgt