| Summary: | 碩士 === 國立屏東科技大學 === 農企業管理系所 === 97 === This research depends on research motives and purposes for Hualien Shin Kong Chao Feng Ranch ＆ Resort tourists were targets. Those interviewers by questionnaire investigation and SPSS statistical analysis procedure software carries on the analysis of real example. Within this, the research is to explore the differences in the characteristics of population for tourists in situations of experience, services, tourists value and tourists satisfactions. And by this analysis to know the relationship whether tourists or these four.
This research is main to satisfaction after tourists live in Hualien Shin Kong Chao Feng Ranch ＆ Resort .The farm will know the differences in situations of experience, services, tourists value and tourists satisfactions because of tourists level of education, average of income, and how to get informations. By these four ways, we will know direct and indirect relations of influence. According to this research, we might be get content of management, concrete and feasible suggestions as reference resources to the farm.
Keyword: Situations of experience, Service contacts, Tourist value, Tourist satisfaction
|
|---|
