A Study of the Effect and the Prediction of Brand Awareness and Brand Association on Brand Loyalty of Chinese Professional Baseball Teams
碩士 === 國立高雄師範大學 === 體育學系 === 97 ===
Main Authors: | Wu Ming-Fu, 吳名馥 |
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Other Authors: | Liu Bih-hwa |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/87v5sk |
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