A Study of the Effect and the Prediction of Brand Awareness and Brand Association on Brand Loyalty of Chinese Professional Baseball Teams

A Study of the Effect and the Prediction of Brand Awareness and Brand Association on Brand Loyalty of Chinese Professional Baseball Teams

碩士 === 國立高雄師範大學 === 體育學系 === 97 ===

Bibliographic Details
Main Authors: Wu Ming-Fu, 吳名馥
Other Authors: Liu Bih-hwa
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/87v5sk
Description
Summary:碩士 === 國立高雄師範大學 === 體育學系 === 97 ===

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