The Mediating Effect of Perceived Corporate Social Responsibility on the Relationships between Green Intellectual Capital and Pro-environmental Behavior

• Main Authors: Chiang, Hsiao-Chi, 江曉琪
• Other Authors: Chin T. Hsu
• Format: Others
• Language: en_US
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/72038898631554168442

碩士 === 國防大學管理學院 === 運籌管理學系 === 97 === 　This study investigated the relationships between green intellectual capital and pro-environmental behavior. Green intellectual capital influenced pro-environmental behavior through the mediating effect of perceived corporate social responsibility (CSR). This study adopts the questionnaire, which contains three dimensions, including green intellectual capital, perceived CSR and pro-environmental behavior to be measuring instrument. We attempt to understand the relationship between companies green intellectual capital, employees’ perceived CSR and pro-environmental behavior through the employees of high-tech companies in Taiwan. This study focused on employees of high-tech companies in Taiwan. We were collected 413 valid questionnaires. The results indicated that the more three types of green intellectual capital were, the stronger pro-environmental behavior were. Moreover, green intellectual capital was significantly related to pro-environmental behavior through the mediating effect of perceived corporate social responsibility.