A Study of Financial Planning Products Recommended by Financial Institutions to the Public in Hualien and Taitung Counties

碩士 === 國立東華大學 === 企業管理學系 === 97 === Consumer and financial markets have been greatly impacted by the global economic shrinking. Hualien and Taitung Counties are remote counties in Taiwan, where no matter employment opportunities or incomes are all below the national average level. This study mainly...

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Bibliographic Details
Main Authors: Mien-Cheng Kuo, 郭綿秤
Other Authors: Timothy Tingson Wang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/37833643002129676223
Description
Summary:碩士 === 國立東華大學 === 企業管理學系 === 97 === Consumer and financial markets have been greatly impacted by the global economic shrinking. Hualien and Taitung Counties are remote counties in Taiwan, where no matter employment opportunities or incomes are all below the national average level. This study mainly focuses on asset allocation, investment planning and risk, and reward assessment analysis. The research methods are through literature research and expert interviews. Seven experts from local financial institutions are interviewed with designed questionnaires. Opinions of these experts are analyzed and compared. The conclusion of this study may provide as reference for investors and financial advisors in Hualien and Taitung Counties.