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碩士 === 國立中央大學 === 管理學院高階主管企管碩士班 === 97 === Quality and branding are very important for cosmetics industry. The research aims to find out marketing strategy of the industry in China, taking one specific cosmetics company as example, to analyze factors of their success. In the past, such research disc...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/05449670943338249391 |