The Relationshihp of Experiential Marketing,Image and intention in the Case of Foreign Tourists after Visiting the National Palace Museu
碩士 === 國立交通大學 === 管理學院碩士在職專班管理科學組 === 97 === Nowadays every nation has emphasized the culture tourism issues and The Nation Palace Museum is one of the most important culture tourism attractions for the foreign travelers to understand Chinese culture. The Doubling Visitor Arrivals Plan aims to resto...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14592527677405383820 |