Analyzing the Print Advertisements of MUJI from the viewpoint of Visual Culture study

碩士 === 國立交通大學 === 傳播研究所 === 97 === This research regards the print advertisements of MUJI as the research object, involving 84 print advertisements(from 1980 to 2006), by analyze with the method of content analysis to find out the elements of ads. One the other hand, through the in-depth interview...

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Bibliographic Details
Main Authors: Chu, Jo Tzu, 朱若慈
Other Authors: Kuo, Liang-Wen
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/14342519665194259936

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