A Study on Innovative Strategy for Taiwan Toy Industry

碩士 === 國立成功大學 === 創意產業設計研究所 === 97 === Toy industry is one of the enduring industries in Taiwan. Its export value peaked at US$ 1,073,000,000 in 1987, which was next to Hong Kong, and earned a name “Toy Kingdom.” However, the prosperity did not last and was followed by the gradual decline of export...

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Bibliographic Details
Main Authors: Nai-Wen Chang, 張乃文
Other Authors: Meng-Dar Shieh
Format: Others
Language:en_US
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/56568742142530442834