The Consumer Loyalty Model Research-Wealth Management Case Study
碩士 === 國立中興大學 === 行銷學系所 === 97 === Wealth management companies are encountering crisis of survival due to dramatically changing financial environment.Customer loyalty is the key factor to keep wealth management industry alive, especially the economic impact brought by financial crisis to Taiwan in 2...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/9tq3p9 |